Sometimes I feel as though I am not doing anything creative at all. Even though I am an artist owner at our studio, I spend much of my time as the CFO, logistics manager, and property owner; all I do is take care of business. And I get to squeeze in some time to make art now and then. However, there is much room to be creative on the business side. Determining what to offer, how to provide it, and who should and shouldn’t be involved are not only business decisions but also creative decisions that make a difference. Every time I get ready to make a decision, I find myself doubting everything, challenging my perspectives. This makes me take a moment and explore what my options are. Sometimes I have the opportunity to chat with people about whatever I am trying to decide on, which helps generate new ideas. Then I have to take it all in, re-evaluate, and determine the best way forward. I think this is creativity in action — whether you are making something tangible or building ideas.
Being good in business is a fascinating kind of art. Making money is art, working is art, and good business is the best art. Andy Warhol